Far less than the gross sales figure. Platform commissions, payment processing, shipping, returns, advertising and cost of goods come out first, and tax obligations follow. Build the funding plan from net cash the business retains, then treat legal fees and government charges as separate spending that never counts toward the investment itself.
Do not buy inventory to hit an imagined number
There is no published minimum investment, so purchasing stock purely to raise a total is a commercial risk taken for no confirmed benefit. Spend on what the business needs to trade, and record why each purchase was necessary. Ask any adviser for a written scope covering the eligibility review, the evidence work and any dependent applications, and confirm current official fees at the moment the relevant step is taken.
Build the funding plan from net cash the business retains rather than from gross sales, since platform commissions, payment processing, shipping, returns, advertising, and cost of goods all come out first and tax obligations follow. The gap between the two figures is usually larger than founders expect. There is no published minimum investment, so buying stock purely to raise a total is a commercial risk taken for no confirmed benefit; spend on what the business needs to trade and record why each purchase was necessary.
Ask any adviser for a written scope covering the eligibility review, the evidence work, and any dependent applications, and confirm current official fees when the relevant step is taken.